Est 2002 | London

We believe living an athletic life is living your best life.

As an organisation, we help our customers unleash their inner athlete, feel connected in mind, body & spirit, look amazing, learn new skills and perform at their peak. We can help you train better, eat better, think better and develop wellness rituals that will transform you.

Having begun his career in 1993 as a sports coach and transitioning to teaching fitness in 2001, within a decade, Dan gained international recognition as an innovative Strength & Conditioning Coach to a wide variety of elite professional athletes. After living and working in America, Asia, Brazil and Australia as a coach, he settled in London, widened his client base, set up his first company and grew a team. Over the years, that business grew in operations and scope to become the Dan Roberts Group of companies.

Head Trainer

Dan Roberts

Nutritionist

Amy Young

Yoga & Meditation Teacher

Sarah Hunt

Ballet Teacher

Kirsty Pritchard

Personal Trainer

Gus Barton

Psychotherapist

Danielle Sandler

Stunts & Weapons Trainer

Rasta Monk

Head Trainer

Dan Roberts

Dan began coaching in 1993, and has since conducted over 25,000 hours of 1-2-1 training in Body Transformations, Strength & Conditioning, Rehabilitation, Sport/Athletics, Mixed Martial Arts and Movement Coaching. A keen athlete; Dan has competed to a county level in Tennis, represented England at Lacrosse, ran Ultra-Marathons, trekked countless mountains, lived as a full-time fighter in Asia for 12 months and been involved in many challenging outdoor adventures. A lover of sports, fitness and martial arts; he sees athletic living as a form of meditation.

Dan has lived & worked as a Coach in the UK, USA, Australia And Brazil. He has over 25 accredited coaching qualifications including the prestigious Certified Strength & Conditioning Specialist Certification from the USA’s National Strength & Conditioning Association.

He has written two nationally accredited coaching qualifications, been a lecturer & assessor for fitness professionals studying to be Personal Trainers, was a columnist for Men’s Fitness, Men’s Running, Women’s Running magazines the London Lite Newspaper and has featured as an expert in hundreds of media publications over the last 15 years. Dan has been hired as an exercise consultant for TV programs, National Sports teams, Fashion Model Agencies and on numerous Hollywood Film productions. To see Dan’s full resume, please see his Linkedin profile.

Dan’s varied expertise, innovative training methods and track-record of results with a wide range of high-profile clients have earned him the reputation as one of the world’s leading  Trainers. Dan is the Founder of the Dan Roberts Group and oversees all strategic growth and operations.

Nutritionist

Amy Young

Currently being updated:

Yoga & Meditation Teacher

Sarah Hunt

Growing up in Vancouver, Sarah now resides in London and was the very first member of Dan’s team, hand selected by Dan to head up all out Yoga services back in 2002. Highly skilled in all forms of yoga and mindful mediation. Her approach is unique, creative, fresh and seriously fun. As the resident yoga teacher for London Fashion Week, co-owner of the Disco Yoga brand, and a popular international wellness speaker, Sarah is equally popular with our corporate and entertainment industry clients and her warm and empathetic manner makes her a joy to be around!

Ballet Teacher

Kirsty Pritchard

After training as a professional dancer through the Royal Ballet School, Kirsty turned her attention to her true passion, teaching. With a First Class Honors degree in Ballet Education from the Royal Academy of Dance she has since taught an extensive range of ages and abilities and is a kind and empathetic teacher. Kirsty draws from her training and performance experience to expertly teach our clients how to dance, move and think with poise and grace.

Personal Trainer

Gus Barton

After qualifying with a BSc in Sports Science, Gus decided to specialise in Personal Training. Gus has a passion for incredible physical challenges and global adventures, his latest being a 3000-mile row across the Atlantic and an Ironman Triathalon. He is leading authority on ocean rowing and consults with teams all over the world. A talented and inspirational Coach, Gus helps our clients with performance, general fitness and body composition goals.

Psychotherapist

Danielle Sandler

Danielle holds an MSc. in Addiction Psychology and Counselling and Post Graduate Diploma in Transpersonal couples therapy. She has specialist training from the National Centre for Eating Disorders in Nutritional interventions, Anorexia, Bulimia and Obesity. She explored body image issues as part of her final MSc which lead Dan to integrate her into our coaching practice. Danielle uses a holistic approach to help our clients stay mentally well,  psychologically resilient and feel connected to their overall well being.

Stunts & Weapons Trainer

Rasta Monk

With over 20 years of experience in various styles of Kung Fu, ranging from the Korean Sib Pal Gi Shaolin to I Chi Chun’s 18 Golden Classics; and acrobatics, tricking and parkour free running. Rasta Monk runs CSE Stunts, a community based stunt team in South East London and is on a mission to make it the most well-known stunt team world wide. A talented, patient and thoughtful coach, he inspires our clients through teaching them Martial Arts, Weapons and Stunt skills.

Our MX Group exercise class is taught by our family of Methodology X™ coaches. We train them up and help them as they build their fitness coaching business around our Methodology X™ exercise system. We currently have Instructors operating MX classes in seven different countries. An interactive directory is coming soon.

Our London clients enjoy access to both our in-house team and our trusted network of private doctors, masseurs, life coaches, Pilates teachers, physiotherapists, psychotherapists, osteopaths, dermatologists, surgeons, performance nutritionists, dieticians and therapists. We also enjoy close working relationships with some of the world’s most celebrated coaches, including specialist personal trainers in New York, Los Angeles, Sydney and Paris. We endeavour to provide our globe-trotting clientele with the ultimate in personal fitness and wellbeing care.

Dan has small management team that helps him with Digital marketing, Operations, IT, Partnerships and Customer Service.

Official Partnerships

We provide bespoke & exclusive wellness solutions to the Four Seasons private residents.

We partner with Whole Foods Market in London to deliver pop-up MX classes.

We offer specialised programmes & coaching to Wall Street Journal WSJ+ subscribers.

We run select sporting retreats in collaboration with the Capra & Peak Health Switzerland.

We provide in-room TV/Online workouts for guests and created an offline wellness program.

Dan personally looks after select VIP guests staying at Ham Yard Hotel (Firmdale) London.

We provide selective fitness retreats in collaboration with the Oitavos Hotel in Portugal.

The USA's premium diet delivery company. Our MX™ home workout assists Paleta's customers.

The Pure Package helps our London clients with food prep & delivery.

Viavi provides us with advanced physiological health assessment tools.

Clare has been our go to Private Chef and food stylist for over a decade.