PRIVATE COACHING

Look. Move. Perform. Better.

Drawing on more than 30 years of coaching and over 35,000 hours of one-to-one coaching, Dan helps clients transform their physiques, build stronger, leaner and more capable bodies, develop resilient minds, and live healthier, happier and more athletic lives.

Every programme is entirely bespoke. Whether the goal is body transformation, preparing for a role or campaign, developing athletic performance, or simply becoming stronger, fitter and more capable, training is thoughtfully tailored around your physiology, personality, goals and lifestyle.

Sessions may draw upon Strength & Conditioning, Boxing, Pilates, Martial Arts, Olympic Lifting, Athletics, Yoga, nutrition, lifestyle coaching, stress management and mindfulness.

With clients around the world, one-to-one coaching is delivered primarily online via Zoom.

Clients as Projects

Clients as projects: Dan Roberts has looked after the fitness and wellbeing of hundreds of people face-to-face and thousands online. He is at his best when the stakes are high, and a significant lifestyle transformation is needed. When additional complications require patience and empathy, Dan and his coaching team pride themselves on the understanding, experience and skill required to deliver meaningful results. They have helped people with very different personalities, circumstances and starting points navigate challenges, including disordered eating, anxiety and injury, while working towards their goals. The team also has extensive experience working with neurodiverse clients.

A non-judgmental space: Not everyone lives like a monk. Dan has worked with enough rock stars, sex workers and other ‘colourful characters’ to be neither shocked nor judgmental about the way you live your life. He and his team operate from a place of kindness, compassion and acceptance, while doing their best to facilitate better lifestyle choices, deliver results and help unleash your inner athlete.

London & International Visits

After more than three decades of face-to-face coaching, Dan now works primarily with clients online. In exceptional circumstances, he can also train clients in London or travel internationally for private projects.

Dan travels with clients on special projects and visits clients (usually while on tour or on set) to oversee their well-being and transformation. He also provides intensive week-long 1-2-1 coaching experiences in Miami and on several private islands worldwide.

Private Coaching — London
£250 / hour

International Private Coaching
£2,500 / day + expenses

How coaching works

Apply for Private Coaching
If There’s a Good Fit…
Complimentary Consultation
Assessment & Strategy Session
Begin Your Transformation with Dan
Follow the Plan
Look, Feel & Perform Better Than Ever
Continue Living the Athletic Life

SPECIALIST COACHING

Physical Prep for Actors

Physical Preparation for Actors

Dan provides specialist physical preparation for actors working across film, television and theatre. He has worked with Oscar, Emmy and BAFTA-winning actors, leading talent agencies and major productions including Universal Pictures, Netflix, Amazon Studios, HBO, BBC and London’s West End.

Whether the requirement is a complete physical transformation, building muscle, reducing body fat or developing a specific physique for a role, Dan prepares actors to meet the physical demands of the project. He can also help you embody the physicality of your character — developing the strength, movement, presence and athletic ability required to make the performance feel not like a performance, but real.

When a project calls for it, preparation can extend into movement coaching, stunt preparation and screen combat. Arriving on set physically prepared and confident allows you to focus on your performance and the story, rather than worrying about whether your body is ready for the demands of the role. This is why much of Dan’s work with actors takes place during pre-production.

Every programme is built around the individual actor, their physiology, personality and the precise demands of the project. Training may include Strength & Conditioning, mobility and flexibility, movement coaching, stunt preparation, screen combat, martial arts, boxing, yoga, parkour, prehabilitation and nutritional support — from working with dietitians to coordinating meal delivery or a private chef.

Production schedules rarely go exactly to plan. Dan is accustomed to working discreetly around changing call sheets, travel and filming demands, with trusted practitioners and coaching support available internationally where required.

Over the past 15 years, Dan has prepared lead actors for more than 40 major film productions. Production credits and references are available upon request.

Discreet. Precise. Proven.

Fashion Model Sculpting

Fashion Model Conditioning

Since 2007, Dan Roberts has specialised in fashion model conditioning, working with talent from IMG, Wilhelmina, Ford, Elite, Premier, Storm, Marilyn, Francina, Oui and TESS.

His approach combines physical conditioning, aesthetics and movement to help models develop lean, strong, camera-ready physiques while supporting the demands of a career that can involve castings, campaigns, fittings, shows, travel and constantly changing schedules.

Training is designed to develop the qualities that matter in the industry: appropriate body composition, posture, core strength, coordination, muscle tone, movement quality and physical confidence. Models are athletes, and their training should reflect the unique demands of the profession.

Every programme is personalised around the individual and their professional commitments. Coaching is delivered through private one-to-one sessions via Zoom, with additional support available through Dan’s trusted network of model-friendly coaches in New York, Los Angeles and Paris, helping maintain continuity wherever your career takes you.

Wellbeing is central to the process. Recovery, sleep, nutrition, stress management and daily routines are considered alongside training to help models stay strong, healthy, resilient and camera-ready throughout demanding periods.

Discreet. Precise. Proven.

S&C for Pro Athletes & Sports Teams

High-Performance Coaching for Professional Athletes

Dan works with professional and elite athletes to improve the physical qualities that underpin performance — strength, power, mobility, speed, endurance, coordination and resilience.

Working alongside an athlete’s existing coaching team where appropriate, every programme is built around the demands of their sport, competitive calendar and individual physiology.

Across three decades, Dan has coached Team GB athletes, professional fighters and competitors across golf, tennis, skiing, climbing, surfing, wakeboarding, ultra-running and more.

Performance. Precision. Experience.

Core / Rehab Training for Team GB 100m Sprinter

Physical Conditioning & Aesthetic Development

Look, feel and perform your best.

Regardless of your age, body shape, fitness level or profession, Dan offers intelligent, results-driven coaching designed to help you become stronger, leaner, healthier and more capable. Every programme is tailored to your unique goals, physiology and lifestyle. He’ll work alongside you every step of the way, helping you set ambitious standards, creating a clear roadmap, and holding you accountable throughout your journey.

Dan works with clients who want to make meaningful, lasting changes. If you’re simply looking to tone up a little, he’s probably not the right coach for you.

Private coaching is demanding, but it’s also rewarding, playful, thought-provoking and fun. Dan’s role extends far beyond helping you achieve your physical goals. It’s about introducing you to the world of Athletic Living – challenging old assumptions, exploring new ideas, discovering different ways to train, and helping you build a healthier, more capable relationship with your body.

If you’d like to explore whether working with Dan is the right fit for you, please request a consultation below.

6-month VIP Transformation Program

The Ultimate Six-Month Transformation

Dan Roberts’ signature six-month programme is a highly personalised experience for individuals seeking exceptional, lasting change. Acting as your Lifestyle Architect, Wellness Strategist, Body Transformation Coach and Fitness Concierge, Dan oversees every aspect of your physical wellbeing and performance.

Together, you’ll develop a bespoke roadmap tailored to your goals, lifestyle and ambitions. From private coaching and nutrition to travel, recovery and daily performance habits, every detail is carefully considered. Where required, Dan will collaborate with your existing team—including private chefs, physicians, physiotherapists and personal assistants—or assemble a trusted network of specialists to support you wherever you are in the world.

Drawing on more than three decades of coaching experience, international expeditions, luxury wellness retreats and an unrivalled network of leading practitioners, Dan provides an experience defined by discretion, precision and genuine personal care.

Created for those who expect the very highest standards of service, this is the most comprehensive private coaching experience offered by the Dan Roberts Group.

Trusted by members of Royal Families, ultra-high-net-worth individuals, Academy Award-winning actors and leaders across business, fashion and sport.

Available by application only. To enquire, contact Dan directly.